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How to capitalise on the benefits of unaccompanied test drives

Download our guide to discover why you should be offering unaccompanied test drives, along with some essential tips on how to facilitate them.

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Did you know that 71% of drivers prefer unaccompanied test drives?

Traditionally, test drives have always been carried out with a salesperson present to highlight vehicle features and help the prospect make a decision. While some businesses may favour this approach, our research shows that 7 out of 10 drivers actually prefer unaccompanied test drives.

Facilitating unaccompanied test drives has always been possible. However, until recently, it has not been a straightforward process - with a range of insurance, logistical and cost implications to consider.

This is no longer the case. Although there’s no way to entirely prevent accidents or damage occurring during an unaccompanied test drive, there are a number of ways to minimise and manage the associated risks to your business.

Our guide helps you capitalise on the opportunities of unaccompanied test drives to provide the best possible experience for your prospects.

About the guide

Our guide, 5 reasons you should be offering unaccompanied test drives and how best to facilitate them, explores the value of independent test drives to your potential customers. You’ll discover:

  • Why the majority of drivers prefer unaccompanied test drives
  • How your salespeople can leverage valuable driver insights without being in the vehicle
  • How unaccompanied test drives will help your business benefit from growing demand for EVs
  • Ways to gain a competitive edge on New Reg Day
  • How unaccompanied test drives can improve customer experience and generate more sales for your business

 

Guide download

 

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What do our partners say?

"Whether securing leads, alleviating pressure on our bodyshops or directly supporting our customers – AX not only excels but does so as an extension of the team. That trust is invaluable and is why our partnership will extend to 15 years with the new contract."

Head of Group Operations - Leading Dealer Group